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Creating brands that connect with players

We take gambling content and build amazing experiences relevant to the target audience.

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About Eyas Gaming

Eyas Gaming is a new venture from gambling industry veterans Joe Saumarez Smith, Michael Brady and Adam Joseph.

Eyas Gaming will initially launch into the German and UK markets, offering market leading slots-led sites with content from all the top providers, including the best arcade slots familiar to land-based customers.

Eyas Gaming is backed by the Gauselmann Group, Germany’s leading land based slots manufacturer and arcade operator.

The Team

Joe Saumarez Smith Chairman

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Joe has worked in the online gambling industry for 22 years, working in numerous roles. He founded Sports Gaming Ltd, a management consultancy to the online gambling industry, which has worked on numerous M&A and advisory projects across the industry, with deal values in excess of 7 billion euros.

Michael Brady Chief Executive

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Michael Brady has worked in the online gambling industry for over 20 years, working in numerous companies. Michael was one of the first employees and a shareholder in Cashcade Ltd which sold to Partygaming PLC in 2009 for £96m.

Adam Joseph Chief Operating Officer

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Adam Joseph has worked in the online gambling industry for over 18 years, with extensive experience in launching and scaling gaming verticals and brands. He has held leadership roles in Betfair for four years and Rank Group for seven years.

Our Brands

We are currently developing our very exciting launch brands and hope to reveal them very soon. Keep checking back on our website for details of the brands we will be developing.


We are currently building an industry leading team to deliver our vision of being the No 1 Slots operator in Germany. If you have the energy and focus to help us build a superb, data driven operator without any of the politics or indecision of a big corporate, let’s have a chat.

Why Join Eyas?

Digital Leaders

We create brands that connect with players. We take gambling content and build amazing experiences relevant to the target audience.


We are hungry to succeed and have an entrepreneurial spirit at heart, our can do attitude makes every day a fun place to work.

Attention to Detail

We take great pride in getting things right, but we are not afraid to try new things in order to get to the right outcome.


We are passionate about what we do and we work with others collaboratively to achieve our business goals.


We like to enjoy ourselves and we believe it is important to have fun along the way and celebrate success.


We care about you and the player, our aim is to create a fun, fair and efficient gaming experience where you and our customers feel valued.


Eyas Affiliates will launch shortly to ensure we partner with the best affiliate businesses across the industry. Please register your interest so we can let you know as soon we launch.

Contact Us

Eyas Gaming
No. 2 Geraldu Farrugia Street
Zebbug ZBG 4351

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